SEO SERVICES

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Free Website Hosting

Become a 'Free Member' and build your own website on our server using our free website builder.
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Paid Website Hosting

Register and host your website with us for as low as $3.00 a month. Build it yourself or have us do it for you.
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Design Solutions

Contract with us to create your website. We work with CMS themes or have a website fully coded by our professional team.

SEO TUTORIALS AND SUPPORT

SEO optimized out of the box?

WordPress theme developers often claim their themes are “SEO optimized out of the box” because the theme structure and features are designed to follow best practices for on-site SEO. However, this doesn’t guarantee high rankings without additional effort. Here’s why they make this claim:

1. Clean and Fast Code

  • Themes may use well-written, minimal, and efficient code, which can lead to faster page load times—a critical factor for SEO.
  • Clean HTML and CSS structures help search engines crawl and index pages more effectively.

2. Responsive Design

  • Modern themes are typically mobile-friendly, ensuring that websites look good and function properly on all devices. Google prioritizes mobile-first indexing, making responsive design a vital SEO factor.

3. Proper Use of Metadata

  • Many themes support automatic inclusion of key SEO elements, such as title tags, meta descriptions, and header tags (H1, H2, etc.), which are essential for search engine visibility.

4. Schema Markup

  • Some themes come with built-in schema markup (structured data) to help search engines understand the website’s content, such as product details or reviews, enhancing search engine snippets.

5. SEO-Friendly URL Structures

  • Themes might be configured to work seamlessly with WordPress’s permalink settings, creating clean and readable URLs.

6. Integration with SEO Plugins

  • Many themes are designed to integrate seamlessly with popular SEO plugins like Yoast SEO or Rank Math, giving users more control over optimizing their content.

7. Optimized Media Handling

  • Themes may include features like lazy loading for images, optimized image placement, and alt text support, which can positively impact SEO.

8. Content Hierarchy

  • Proper content hierarchy (e.g., using heading tags correctly) is often baked into the theme’s design, which helps both users and search engines understand the importance of different sections of content.

SEO TUTORIALS AND SUPPORT

Basic SEO Add-on

Flat Rate: $100 per optimization package.
Includes:

  • Installation and configuration of SEO plugins (e.g., Yoast, Rank Math).
  • Basic keyword research.
  • Meta tag setup (titles, descriptions, and focus keywords for up to 5 pages).
  • SEO health report with suggestions for further improvements.

SEO TUTORIALS AND SUPPORT

DIY or have us do it






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    SEO Tutorial Solutions

    What "SEO Optimized" Doesn't Mean

    On this page you can find in formation on how to DIY your SEO. You also have the option of our very basic SEO package for existing clients – SEO Add-ons or continue reading and purchase an SEO service from us.

    It’s important to note that “SEO optimized” themes primarily handle the technical side of SEO. To rank well, you’ll still need:

    • High-quality content
    • Targeted keywords
    • Backlinks
    • Regular updates and optimizations.

    A Marketing Term

    Ultimately, calling a theme “SEO optimized” is also a marketing strategy to attract buyers. While the themes provide a solid foundation, SEO success relies heavily on user actions and external factors.

    For an existing customer we have a bundle package of very basic SEO for those that don’t want to provide a lot of content. This will help as indexing a website on Google already takes place on our website plan. 

    However, if you buy a Mini Cooper you may be be disappointed when the Lamborghini doesn’t get delivered and that is a good analogy of what you really get with an ‘out of the box’ theme.  Web developers may want to sell a product faster so they may skip over the small details that may make the customer think it is too much work or costly to invest in really good SEO. But at Creately we also offer free website hosting and share our insights with users to maintain the ‘right and best practices’. 

    The first thing you will notice is that really good SEO is very time consuming and if you want to skip the headache you can hire us to take the load off your mind.

    ON-page SEO Tutorial Solutions

    Deep Dive into On-Page SEO Optimization Campaigns

    SEO optimization for a single page, particularly focusing on on-page SEO, is a fundamental part of enhancing your website’s visibility on search engines like Google. The field label “SEO Optimization – 1 page (On-Page)” typically refers to the process of making sure a specific page on a website is optimized for ranking higher in search engine results pages (SERPs).

    Here’s a breakdown of what’s involved in On-Page SEO for a single page:

    1. Keyword Research and Optimization

    A crucial first step in any on-page SEO campaign is conducting thorough keyword research. This helps identify the terms and phrases that potential customers are searching for. Once you’ve found your target keywords, the next step is to integrate them seamlessly into your content.

    • Title Tags: Make sure the page title contains the primary keyword (e.g., “SEO Optimization Services for Small Business”).
    • Meta Descriptions: Include the main keyword and write an enticing description for users searching.
    • Headings (H1, H2, H3): These should be organized, with the main keyword in the H1 and related keywords in H2s and H3s.
    • Content: Naturally incorporate keywords without keyword stuffing, aiming for readability and value.

    2. Content Quality and Length

    Search engines prioritize content that is helpful, informative, and comprehensive. For on-page SEO, this often means crafting well-researched and in-depth content.

    • Word Count: A page with more comprehensive content (usually 500–1,500 words) tends to rank better.
    • Content Relevance: Ensure your content is directly relevant to the keyword and the user’s search intent.

    3. Internal Linking

    Another important element of on-page SEO is linking to other pages within your own website.

    • Internal Links: Linking to other relevant content or related blog posts improves user navigation and increases the number of pages search engines crawl.
    • Anchor Text: Use descriptive anchor text that tells both the search engine and the user what to expect on the linked page.

    4. Image Optimization

    Images should be optimized both for speed (size) and for SEO (alt text).

    • Image Compression: Compress images to improve page load times, which can directly impact SEO rankings.
    • Alt Text: Use descriptive alt text with keywords to help search engines understand the content of the image.

    5. Page Load Speed and Mobile Optimization

    Page speed is a ranking factor in Google’s algorithm. Ensuring your page loads quickly and is optimized for mobile is crucial.

    • Reduce Page Load Time: Minimize large files, enable browser caching, and use content delivery networks (CDNs).
    • Mobile Optimization: Ensure your page is mobile-friendly, as mobile-first indexing is becoming the standard for search engines like Google.

    6. User Experience (UX)

    Search engines are increasingly focused on user experience as a ranking factor.

    • Navigation: Make sure users can easily find what they need.
    • Bounce Rate: Low bounce rates often indicate quality content, and improving your content’s relevancy can reduce bounce rates.
    • Engagement: Incorporating interactive elements, like calls to action or forms, can increase engagement and encourage conversions.

    7. Structured Data (Schema Markup)

    Structured data helps search engines better understand your content. This can improve your visibility through rich snippets in search results.

    • Schema Markup: Implementing structured data on your page, such as review stars, business hours, or FAQs, can increase the visibility of your page and improve click-through rates.

    Example of SEO Optimization for 1 Page (On-Page)

    Let’s say you offer a service in SEO Optimization for Small Businesses. For on-page optimization:

    1. Keyword: “SEO Optimization for Small Business”
      • Add it to the title tag, meta description, H1, and several H2 headings.
    2. Content: Write a comprehensive guide (1,000–1,500 words) on SEO strategies for small businesses, using secondary keywords like “local SEO” and “on-page optimization tips”.
    3. Internal Links: Link to your other related blog posts, like “Best SEO Tools for 2024” or “How to Track Your SEO Progress”.
    4. Image Optimization: Add images with appropriate alt text (e.g., “SEO for small businesses guide”) and compress them.
    5. Page Speed: Use tools like Google PageSpeed Insights to make necessary improvements.
    6. Mobile Optimization: Ensure the page is fully responsive and looks great on all devices.
    7. Schema Markup: Add structured data for “Service” to improve rich snippet potential.

    Conclusion

    SEO Optimization for 1 page, at a value of $50, generally means focusing on one or two key areas of on-page SEO and ensuring they are done properly. This price is typically for basic optimizations like keyword integration, improving meta tags, and content alignment. It may not cover complex elements like advanced schema markup, deep content creation, or extensive technical audits, which are usually higher-tier services.

    For more advanced, ongoing optimization, larger packages or monthly retainers are usually required to tackle deeper elements of SEO across multiple pages.

    On-Page SEO Packages

    Level 1: Basic SEO Optimization
    Level 2: Advanced SEO Optimization
    Level 3: Complete SEO Optimization

    • SEO Optimization - 1 Page (On-Page)
      Price: $50
      This package includes the essentials of on-page SEO for a single page. It’s designed for those who want to start optimizing their website without a large investment.
      Includes:

      • Keyword optimization (Title tag, meta description, headers)
      • Basic content optimization (1 primary keyword)
      • Image alt text and file size optimization
      • Internal linking (up to 2 links)
      • Mobile responsiveness check

    • Advanced SEO Optimization - 1 Page (On-Page)
      Value: $150
      Description: For businesses that want a more comprehensive approach to their on-page SEO, this package includes additional services such as improved content strategy, multiple keywords, and optimized structure.
      Includes:

      • Comprehensive keyword research (primary & secondary keywords)
      • Full content optimization (up to 3 keywords)
      • Enhanced internal linking (up to 5 links)
      • Schema markup (basic structured data implementation)
      • Image optimization (including compression & alt text)
      • Improved page load speed (basic recommendations)

    •  Complete SEO Optimization - 1 Page (On-Page + Technical)
      Value: $300
      Description: This is our most advanced on-page SEO package. It’s for those looking for full-scale SEO improvements, including detailed technical SEO recommendations and content optimization.
      Includes:

      • In-depth keyword research (primary, secondary & long-tail keywords)
      • Full content optimization (keyword density & user intent alignment)
      • Full technical SEO audit (page speed optimization, mobile optimization, security checks)
      • Schema markup (for rich snippets, FAQ, etc.)
      • Advanced internal linking strategy (up to 10 links)
      • Comprehensive image optimization (compression, alt text, structured data)
      • Page load speed improvements (advanced recommendations and implementation)
      • Conversion optimization (call-to-action and user experience improvements)

    Off-page SEO Tutorial Solutions

    Deep Dive into Off-Page SEO Optimization Campaigns

    Off-page SEO refers to the techniques and activities that take place outside of your website to improve its search engine rankings and visibility. These activities focus on building a website’s authority, trustworthiness, and relevance, and they include methods like backlink building, social media engagement, and brand mentions. Let’s break down key components of an Off-Page SEO campaign:

    1. Backlink Building

    Backlinks are one of the most significant ranking factors in SEO. When authoritative websites link to your content, search engines interpret it as a vote of confidence, boosting your domain’s credibility.

    • Types of Backlinks:
      • Natural links: These are earned through the quality and shareability of your content.
      • Manually built links: Acquired through outreach, guest blogging, and partnerships.
      • Self-created links: Links you create by adding your website URL to directories or forums, though these need to be used carefully to avoid penalties from search engines for spammy practices.
    • Link-building strategies:
      • Guest blogging: Writing content for other websites in exchange for a backlink to your site.
      • Influencer outreach: Getting influencers to mention your brand or share your content.
      • Broken link building: Finding broken links on other websites and offering your content as a replacement.
      • Content marketing: Creating shareable resources like infographics, case studies, and in-depth guides that naturally attract backlinks.

    2. Social Media Engagement

    Although social media signals are not direct ranking factors for Google, they can drive traffic, create brand awareness, and lead to more backlinks.

    • Social Media Platforms: Promoting your content on platforms like Facebook, Twitter, Instagram, and LinkedIn can help attract the attention of both users and potential linkers.
    • Content Sharing: Engaging with followers and sharing valuable content regularly can increase your brand’s reach and encourage others to share or link to your content.
    • Influencer Marketing: Partnering with influencers in your niche can also lead to mentions, shares, and backlinks, improving both authority and visibility.

    3. Brand Mentions

    Even if no backlinks are involved, a brand mention (a citation of your business name, even without a hyperlink) can still help improve your search rankings. Google uses brand mentions as a trust factor for determining your website’s authority.

    • How to get brand mentions:
      • Participate in online forums and communities related to your industry.
      • Get your business mentioned in news articles or blogs.
      • Encourage your customers to write about your products or services on their own websites, or on review platforms.

    4. Local SEO Optimization

    For local businesses, off-page SEO is particularly important for improving local search rankings. This includes getting listed in relevant directories and accumulating positive reviews on platforms like Google My Business, Yelp, and others.

    • Local Listings: Ensure your business is listed in directories with accurate information, including your name, address, and phone number (NAP), which helps Google validate the authenticity of your business.
    • Reviews: Positive reviews from customers can influence your reputation and contribute to local SEO rankings.

    5. Content Marketing (Off-Site)

    Creating shareable content off-site, such as guest articles, videos, or infographics, can help spread your website’s presence across the web, leading to backlinks and mentions.

    • Examples of Off-Site Content:
      • Guest articles or blogs on other high-traffic websites.
      • Infographics that get shared across multiple platforms with embedded links.
      • Video content posted on YouTube or Vimeo that links back to your website.

    6. Online Reputation Management

    Maintaining a positive online reputation is another crucial aspect of off-page SEO. This includes monitoring online reviews, responding to negative feedback, and managing public relations efforts.

    • How to manage reputation:
      • Responding promptly to customer reviews on social media or review sites.
      • Engaging with customer feedback, both positive and negative, to show your business cares about its customers.

    Off-page SEO Tutorial Solutions

    Off-Page SEO is Important

    Why Off-Page SEO is Important

    • Trust and Authority: Google uses off-page SEO signals to determine how authoritative and trustworthy a website is. The more high-quality backlinks you have, the more credible your website becomes in the eyes of search engines.
    • Increased Visibility: As your content gets shared and linked to, more people will discover your website. This leads to higher traffic and better opportunities for conversions.
    • Improved Rankings: Off-page SEO contributes directly to better rankings in search engines. Quality backlinks and social signals send signals to Google that your content is worthy of ranking highly.

    Key Metrics to Measure in an Off-Page SEO Campaign

    • Number of Backlinks: Track the growth of backlinks over time and the quality of those links.
    • Referral Traffic: Measure the traffic that comes to your site from external sources, such as links from blogs, social media, and influencers.
    • Social Shares and Mentions: Monitor how often your content is shared or mentioned across social platforms and other sites.
    • Brand Sentiment: Keep track of how your brand is perceived across the web by monitoring reviews, mentions, and general sentiment.

    Example: SEO Optimization Campaign (Off-Page) – Value: $300

    An off-page SEO campaign for a client could be structured as follows for a flat rate of $300:

    • Guest Blogging: 3 guest blog posts on reputable websites in the client’s niche, each with 1-2 backlinks to the client’s site.
    • Influencer Outreach: Secure 1-2 mentions from industry influencers with a link to the client’s website.
    • Social Media Promotion: Share the client’s content on at least 3 social platforms, driving traffic back to their site.
    • Brand Mentions: 5-10 mentions across forums, blogs, or news sites without necessarily linking back but increasing brand visibility.
    • Directory Listings: Ensure the client’s website is listed in relevant industry directories, enhancing local SEO and credibility.

    By combining these activities into one comprehensive campaign, the total value of $300 encompasses all of the above strategies, helping the client’s website gain authority, traffic, and higher rankings.

    Round-up

    Off-page SEO is crucial for building your website’s reputation and improving its rankings. A well-executed off-page SEO campaign can significantly increase traffic, brand authority, and visibility in search engine results pages (SERPs). By focusing on obtaining quality backlinks, engaging in social media, obtaining brand mentions, and optimizing for local search, businesses can reap the benefits of a solid off-page SEO strategy.

    Off-Page SEO Packages

    Level 1 Basic SEO Optimization Monthly Campaign
    Level 2 Standard SEO Optimization Monthly Campaign
    Level 3 Premium SEO Optimization Monthly Campaign

    • Price: $300 per month
      Ideal for: Small businesses or websites just starting out with off-page SEO.
      What’s Included:

      • 1 Guest Post on a relevant blog with do-follow backlinks.
      • Social Media Shares (5 posts) to increase visibility.
      • Business Directory Submissions to niche-relevant directories.
      • Basic Backlink Strategy (2 backlinks from smaller websites or local blogs).
      • Monthly Report summarizing backlink performance and social media activity.

    • Price: $600 per month
      Ideal for: Growing businesses with more competitive niches.
      What’s Included:

      • 3 Guest Posts on higher-quality blogs with do-follow backlinks.
      • Social Media Outreach (10 posts), including custom recommendations for increasing engagement.
      • Micro-Influencer Outreach (1 influencer for content mentions or reviews).
      • Directory and Niche Listing Submissions to enhance local SEO.
      • Link Building (2 quality backlinks from authoritative sites).
      • Monthly Progress Report with detailed analytics, including backlink profile, rankings, and social engagement.

    • Price: $1,200 per month
      Ideal for: Established businesses or highly competitive industries.
      What’s Included:

      • 5 Guest Posts on high-authority, niche-relevant websites with do-follow backlinks.
      • Social Media Influencer Outreach (3 influencers) for content mentions, blog posts, or collaborations.
      • Advanced Link Building (5 backlinks from high-authority, domain-rich websites).